Courtesy of The Black Coffee Company
Courtesy of The Black Coffee Company
The Black Coffee Company was launched in 2018 in Atlanta, and through their brand, they’re serving up much more than coffee — they’re serving empowerment and tools for their community to thrive. The Founders Lenoard Lightfoot, Brandon Cole, Jamin Butler, Gino Jones, and Christopher Bolder say that their road to entrepreneurship began when they learned of the power of investing together.
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“It all started on a 2015 trip to the Motown Museum in Detroit, MI, where we learned how Berry Gordy’s parents worked together to create a self-sustaining family investment fund. This fund not only provided business startup capital for all family members, it provided the funding necessary for Berry Gordy to launch his Motown record label. For us, this was a divine moment of inspiration. We started as high school friends and grew into lifelong brothers, proudly walking the halls of the great Xavier University of Louisiana together. After three years building, spending hundreds of hours in meetings and conference calls, growing our investment fund, pooling our financial resources and career experiences, we launched our business.”
Courtesy of The Black Coffee Company
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Five years later, The Black Coffee Company is now a brick-and-mortar coffee shop and still honoring their promise of investing together as they empower the community with resources as they host programming on financial freedom, entrepreneurship, and community empowerment. Additionally, they pay it forward by taking a percentage of all profits to their educational fund, which provides high-impact educational and financial resources for youth in Georgia.
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“Our dedication to culture and community has long been the core characteristic and spirit of our company. We believe in building partnerships and relationships to cultivate something much bigger than coffee. People are the pathway! It has been shown numerous times throughout history how change is only successful when “people” get involved. Community is as old as humanity and there is no better time to reinvest, reinvigorate, and in some respects reinvent, our own.When you empower others, you directly and indirectly help the greater cause… Collective Economics! We set out on this journey as five like-minds striving for change and ended up as a movement to shift the culture.”
To support The Black Coffee Company, purchase coffee beans from their online shop, visit their Georgia location, and follow them on social media to attend their in-store events.
Courtesy of The Black Coffee Company
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