Elitia and Cullen Mattox are a dynamic husband-and-wife duo living in Harlem, New York. They have been happily married for 18 years due to the curriculum they developed to navigate their relational health with clarity, confidence and control. Decades before they met, Elitia and Cullen were dating other people, working in unhealthy workplaces, and navigating difficult family relationships. Both of their first marriages ended in divorce.
When they found each other, they decided that they wanted their new relationship together, their union, to be healthier and different. They wanted to operate as an iconic couple, and today they are. They created what they wished existed, which is their relationship-building work at WhenLoveWorks Dynamically.
WhenLoveWorks Dynamically (WLWD) is a premier provider of relationship-building for purpose-driven, busy professionals. Recognized for pioneering “Love Leadership,” Cullen and Elitia are dedicated to helping singles navigate dating with clarity, guiding couples to sustaining healthy, lasting relationships, and relationship success. The couple have now coached hundreds of singles through the best and worst times of their lives to help them find love and seek healthy relationships. Venis Wilder Henry is their most recent success story — she has now remarried after coming out of a divorce in 2021.
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Elitia and Cullen envision a world abundant with love leaders who revel in the joy of healthy, fulfilling relationships and have the tools to build, sustain and repair them. They firmly believe that while healthy relationships are within everyone’s reach, cultivating them requires dedicated effort.
With over 30 years of experience in communication and development respectively, Cullen and Elitia bring a wealth of expertise to their relationship-building practice. Their dedication to their craft is matched only by their commitment to their own relationship and family life. Happily married with three children, they call New York City home, where they balance their professional endeavors with a passion for adventure, culinary exploration, and cultural immersion as avid ‘travelistos.’
In 2026, Elitia and Cullen will host Couples Thailand WhenLoveWorks Dynamically Relationship-Building Retreat from December 4 to 12. This experience will be an international couples retreat filled with discovery, relationship maintenance, intimacy and connection over nine days at an inclusive and luxurious resort. Registration is now open.
Through their coaching programs and membership community, Elitia and Cullen offer invaluable guidance to individuals, couples, and organizations, guiding them through the journey of overcoming relational challenges and fostering deeper connections. Recognized as thought leaders in relational health, Cullen and Elitia are regular contributors to podcasts and other media platforms, where they share their expertise and insights on personal and business relationships.
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